Every coffee has a story worth telling
and a market ready to hear it.
From individual exporters to national coffee bodies, Openflor helps the producing world step onto the global stage and capture the value its coffee deserves.
Connect like coffee depends on it.
Who we are:
Openflor is a specialist coffee market engagement agency. We work with producers, exporters, cooperatives and coffee-producing institutions to build the strategy, skills and connections it takes to reach the buyers who are already looking for coffee like theirs.
We're not a development program that treats trade as an afterthought, and we're not a consultancy that treats equity as a nice-to-have. We work from inside the commercial coffee trade — because that's where real outcomes get made, for everyone at the table.
What we help you do:
Market Strategy & Access
Practical strategy for reaching the right buyers, in the right markets, at the right time.
Capacity Building & Coaching
Getting your team, your business or your industry ready to perform on the world stage.
Trade Shows &
Market Activations
Booths, buyer programs and cuppings that turn a show floor into real business.
Coffee Quality &
Market Presentation
Making sure your product is prepared, presented and positioned to be seen at its best.
Why Openflor
Openflor is led by Q Instructors and market strategists who've spent decades inside the specialty coffee trade — not observing it from outside. We work across Latin America, Southeast Asia and Africa, connecting producers and exporters with buyers in all major markets including the US, Europe, Asia, MENA and Australia.
Proudly connected across the global coffee community
We're proud members of the organisations shaping specialty coffee around the world.
Where to find us:
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October 14 - 17, Tokyo
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October 25 - 26 Panama City
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November 11 - 14