Do you:
Want to make a powerful impact with your trade show presence?
Aim to promote your coffee community to build value around your products?
Seek to unlock your full sales potential and grow your business?
Want to deeply understand your customers and how to meet their needs?
Are you ready to take control of your coffee story and connect with the market at a new level?
Openflor is here to help
Tapping into our extensive expertise in both coffee quality and in the coffee buyer market, we offer a customisable range of services to meet your goals and make the most of your existing capabilities. From trade show activations to market strategies, capacity building to brand development, we’re set up to help you make an impact!
Customized trade show activations
Specialty coffee trade shows represent a unique platform to connect with your market and we’re here to help you make the most of these opportunities.
Turn-key booth delivery from design to build to activation is supported with promotional campaigns, sales development and coffee offering preparation. With packages available ranging from compact to expansive, we’ve got customised solutions for every need!
Booth Packages
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A 3x3m booth may be compact, but with Openflor, it becomes a high-impact, market-ready showcase for your coffee. We provide a full booth build, expert staffing, quality evaluation, and strategic product selection to ensure your coffee shines. More than just a beautiful setup, we help you identify qualified buyers and, critically, follow up on warm leads—turning trade show connections into real business opportunities.
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If you’re ready to make a statement on the show floor, our mid-size booth package is designed to elevate your brand and maximize your impact. Beyond a custom-built booth, we provide strategic brand positioning, engaging events and activations, expert staffing, and quality evaluation to attract the right buyers. With our support in market strategy and post-show follow-up, you’ll leave the event with more than just great conversations—you’ll have real business opportunities in motion.
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For those ready to go all in and make a massive impact, our full block party experience delivers a stunning, high-visibility booth where every detail is expertly handled. From custom build-out and immersive brand activations to engaging events, expert staffing, and curated coffee experiences, we ensure your presence is unforgettable. With targeted buyer engagement and dedicated follow-up support, this is more than just a booth—it’s a powerful platform to grow your business and dominate the show floor.
New Product Launch
Launching something new? Whether it’s a new business, a rebrand, or a game-changing product, Openflor ensures it gets the attention it deserves. From brand strategy and communications to high-impact activations on or off the trade show floor, we create the right message, the right moment, and the right audience to make your launch a success.
Market Connections
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Success starts with the right connections—and that means knowing your ideal customers. Openflor helps you identify and engage the buyers who truly value your coffee, ensuring your efforts translate into real, lasting business.
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Effective customer connections are about more than just making a sale—they’re about building lasting relationships. Openflor helps you communicate authentically and strategically with your customers, ensuring that every interaction is meaningful and sets the foundation for long-term loyalty and growth.
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After the trade show, understanding your impact is key to future success. Openflor provides market analysis and detailed reporting, helping you assess how well the event performed for your brand and identifying areas for improvement. With these insights, you can refine your strategy and make even more powerful moves at your next event
Booth Design & Build
Your booth should be an extension of your brand. It should represent you and the quality of your products. With your input, we design your perfect booth, secure all permitting, execute installation, and hire staff to support your team at the show.
Professional Equipment & Staff
Our professional connections includes baristas and equipment providers all around the world. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Strategy, Marketing & Design
The booth is just one part of a broader marketing campaign. We offer graphic design, product presentation and packaging, and strategic copywriting that gets the word out about your brad.
Photography & Videography
capture the essence of your brand, products, and story, creating high-quality visuals that resonate with your audience and elevate your marketing efforts. Whether for trade shows, marketing materials, or online presence, we ensure your coffee shines through every frame.
Coffee Curation
Based on your current inventory and target markets, we’ll use our expertise in coffee quality evaluation to determine which lots to show case, use expert roasters to prepare samples, and hire qualified baristas to serve your coffees on the show floor.
Skill Building & Education
We equip your team with the tools for success, offering coaching on lead capture, customer targeting, and post-show reporting, along with community-building strategies and immersive cafe and roastery tours to help you connect and grow.
Lead Generation
We'll provide you with the support to capture emails and other essential information about new contacts, using templated follow-up communication so that you walk away with a robust list of potential coffee buyers.
Export Readiness Training
Prepare your business for global success with tailored training on export strategies, market entry, compliance, and navigating international trade, ensuring you're ready to expand and thrive in new markets.
Mix & Match to fit your needs
At Openflor, we offer fully customizable solutions to meet your unique needs. Whether you're looking to host off-site events, expand your market connections, or combine our services into a tailored strategy, we have the flexibility to craft the perfect plan for you. From trade show activations to skill-building and market analysis, we work within your budget and objectives to ensure maximum impact and success.